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GLP-1s, Moderation & Premiumisation
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Presentation
Main Room
Our first session explores how health trends, weight-loss drugs and cost pressures are reducing drinks consumption, and what suppliers, retailers and operators can do to adapt through premiumisation, value and innovation.
What you will takeaway from this session:
- How are health, wellness, GLP-1s and economic pressures reshaping consumer participation in drinking occasions?
- Which categories, occasions and need states are proving most resilient?
- How are consumers redefining value, and where does premiumisation continue to succeed?
- What role do moderation, pacing, RTDs and functional drinks play in future growth?
- How can suppliers, operators and retailers remain relevant as consumers become more selective about where they spend and how they participate?
Speaker